In the first installment of this series, we looked at some of the common theories surrounding the reasoning behind Google’s Florida update. Today, we’ll look at some alternate views
On November 16th 2003, Google commenced an update (the Florida update) which had a catastrophic effect for a very large number of websites and, in the process, turned search engine optimization on its head
I decided to report on this InterNext Expo with a format more akin to a 'personal journal' rather than the more typical, clinical and generic 'event coverage' that is usually found. After all, there are only so many ways that you can say "We met a lot of nice people, went to cool parties, and did a lot of new business."