Articles by RJ McCarthy

opinion

Is Packaging Hurting Your Profit Margin?

A few days ago, I popped into work to say hello to my boss and found myself assisting in her latest project — reviewing our merchandise.

RJ McCarthy ·
opinion

Embracing Intellect Over Emotion in the Retail Space

Working in this industry, one quickly discovers that there is very little room for squeamishness.

RJ McCarthy ·
opinion

Overcoming Frustrations, Enjoying the Rewards of Retail Merchandising

Merchandising. In retail, this can be a dreaded word. So much of a store’s business is dependent on how products are placed in the retail space, and for most businesses, how a store is merchandised is dictated by corporate guidelines — usually by someone who has never worked a day of retail in their lives.

R.J. McCarthy ·