opinion

Will Visa's Recent Fraud Alert Lead to Tighter Merchant Scrutiny?

Visa's recent warning to banks and payment processors of an impending fraudulent action stemming from Eastern Europe is leading to renewed calls for enhanced scrutiny of the merchants that process credit and debit cards.

The warning comes on the heels of an intelligence report from an unnamed "third-party entity indicating that a criminal group has plans to execute a large batch settlement fraud scheme."

A variety of global intelligence agencies routinely share information gathered from unrelated investigations with relevant corporate entities, and while several high-profile investigations of adult companies and their billing practices are ongoing, there has been no disclosure of how and where the information about this scheme had been obtained by Visa.

"The criminals claimed to have access to account numbers and the ability to submit a large batch settlement upload to occur over a weekend," the Visa warning states, adding that it does not have any information as to when the fraudulent settlement activity may occur, only that the merchant account is associated with a bank in Eastern Europe.

Batch settlements are routinely performed as a means of forwarding the day's credit card transactions to the merchant's acquiring bank in a batch, rather than individually.

It is the responsibility of the acquiring bank to approve the merchant for processing — an approval process that many stakeholders are hoping will become more stringent in the face of these massive fraud attempts. This of course would hamper the smaller, often sole-proprietorship driven adult website owner attempting to secure processing for his or her new venture — especially for those operators located outside of the United States.

Visa says that after being notified of the threat, it "immediately implemented monitoring of large settlement activity for banks located in Eastern Europe," although it has yet to see any abnormal or large settlement activity and it is unclear why this level of monitoring was not standard operating procedure.

"Although the source of the information is reliable, the information that Visa has received coming forward so far is limited," the Visa warning continued. "Visa suspects that this scheme may be linked to a consortium of online merchants that have been trying to secure processing arrangements after being shut down at several acquirers across many geographies."

With some reports speculating that this criminal consortium may involve adult and other high-risk merchants, you can be certain that more transparency will be demanded on the part of adult merchants by those acquiring banks still willing to underwrite them. Measures such as requiring extended SSL certification and a much more robust merchant background check are being discussed, but these may prove largely ineffective against the organized criminal gangs the current Visa warning seeks to address.

Visa is also telling financial institutions and credit card processors that "immediate action must be taken to investigate, limit the exposure of cardholder data, notify Visa, report investigation findings, and inform your local FBI office or local law enforcement," if this form of activity is detected.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

profile

Wisconsin Tiff on Viral Fame and Embracing the Underdog Spirit

Wisconsin Tiff looks like the beautiful mom next door — the one whose natural glow turns heads in the school drop-off line without even trying. She’s not flashy. She’s not loud. She’s not angling for attention. She’s just herself.

Jackie Backman ·
trends

A Deep Dive Into Key Trends Shaping Pleasure Products

In 2025, the pleasure industry is evolving in intentional ways. Rather than racing toward newness for novelty’s sake, brands are reassessing everything from shape and function to what price intended shoppers can afford.

Ariana Rodriguez ·
opinion

Creator Tips for Dealing With Freebie Culture

There’s something magical about building a vibrant online community. Whether you’re live on cam, uploading spicy clips or vibing with fans in the comments, those spaces are your domain. But as your following grows, so do the “Hey babe, can I get a free sample?” messages — and let’s be real, people who act entitled to your time or attention can wear you down.

Megan Stokes ·
profile

WIA Profile: Jia Jeng

Modern branding is all about storytelling — and Jia Jeng certainly knows how to tell an authentic, perspective-shifting tale. As brand manager for ID Lubricants, Jeng applies her creative talent to shaping the long-established company’s public image in a way that aligns with her own vision for an ethical future.

Women in Adult ·
opinion

Alternative Creator Tools for Reaching and Retaining Fans

Becoming an online creator really means becoming a digital entrepreneur. This is true even if you’re just doing it part-time. Unfortunately, many new creators make the mistake of not taking the “business” aspect of the work seriously. This can sabotage your growth and lead to frustration.

WildTequilla ·
profile

Streaming Siren: Isabelle Goncalves on Turning Up the Heat and Rising to the Top

Before the whirlwind of XBIZ Miami and the bright lights of the XMA Creator Awards stage, there was a young woman from Colombia with a spark and an idea. After she appeared on a Colombian reality show called ‘The Switch,’ a close friend suggested that her charisma and attitude would make her a natural at camming.

Jackie Backman ·
profile

Spicerack Market Offers Indie Brands a Launching Pad

Spicerack Market is an ecommerce platform with the heart of an artisan crafter and the soul of a kinkster. On the website, independent sex toy makers, lingerie seamstresses and kink gear craftspeople can set up a personalized shop to sell their handmade wares, unhindered by censorship or bans on adult products.

Colleen Godin ·
opinion

Strategies to Bring Pleasure Brands into the Spotlight

Every brand dreams about landing a feature in The New York Times or Men’s Health — and pleasure brands are no exception. After all, mainstream media coverage isn’t just a vanity milestone. It builds trust, attracts new audiences and opens doors to connecting with retailers, partnerships, and investors.

Hail Groo ·
profile

WIA Profile: Salima

When Salima first entered the adult space in her mid-20s, becoming a power player wasn’t even on her radar. She was simply looking to learn. Over the years, however, her instinct for strategy, trust in her teams and commitment to creator-first innovation led her from the trade show floor to the executive suite.

Women in Adult ·
opinion

How the Interstate Obscenity Definition Act Could Impact Adult Businesses

Congress is considering a bill that would change the well-settled definition of obscenity and create extensive new risks for the adult industry. The Interstate Obscenity Definition Act, introduced by Sen. Mike Lee, makes a mockery of the First Amendment and should be roundly rejected.

Lawrence G. Walters ·
Show More