educational

Branding With Taste

Edible creams, lotions, undies, to kissable body spray paint, flavored lubricants, body desserts, body pasties, candied condoms and body paints all have one thing in common — they have to taste good. So what does a manufacturer do to differentiate its product? Ask consumers what they think. And that’s just what XBIZ did.

Edible items can definitely add a little spice and everything nice in the bedroom, especially when there’s a plethora of flavors to choose from.

Edible items can definitely add a little spice and everything nice in the bedroom

Though it’s been long known that smell can affect sexual arousal, a study from the Smell and Taste research foundation found that specific smells could really do the trick.

For instance, the study suggests that the mix of pumpkin pie and lavender scents create the number one aroma combinations in attracting men. Really?

The runner up scent for men (I’m surprised this one didn’t take the cake) is donuts, followed by black licorice.

So we wanted to find out what consumers think of these edible products.

We got reactions from customers who bought Adam & Eve’s Go Deep Oral Sex Mints on Amazon.com.

Karen S. Wako from Silver Spring, MD posted her review on Amazon saying, “The name says it all. It definitely helps when it comes to deep-throating without gagging.”

When it comes to lubricants, the Astroglide Personal Lubricant in Sensual Strawberry seems to be one of the favorites.

“My wife and I have tried all the other lubricants, oils, gels etc and have found this to be the best. There is no “pilling” as all the others seem to do,” says K.

Miller in his Amazon review. “It is not ‘sticky’ and can be used for both types of intercourse without irritation for either partner. It is simply the best one to use!”

We also spoke with a few customers who bought items from the Shunga product line.

Heidi Klair who bought the edible chocolate body paint was pleased with her purchase.

“My husband and I loved this product from Shunga I bought him for Valentine’s day.

We drew little hearts all over each other and licked them off. I was impressed at how the great chocolate flavor tasted like the real thing.”

Klair added, “ I took comfort knowing the company insures its products are food grade and nontoxic so that we can experiment with no hesitation.”

Ana Boyd bought the Divine Oral Pleasure Gloss.

“It does its purpose and makes your lips tingle. It has a nice scent and decent taste.”

I caught up with North Hollywood, California consumer Patricia Nova in a local retailer who was buying Classic Erotica’s Smoochies flavored Delicious Body Dust.

Nova said that the Sugared Wild Berries flavor was a bit sweet for her taste considering she doesn’t have a sweet tooth. But she did like that it was “sparkly.” “Don’t get it near your eyes, tough,” she cautioned.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Exploring the Evolution of Dildos From Prehistoric Times to Present Day

You know the old saying, “There’s nothing new under the sun”? Not so, when it comes to dildos! Like the rest of the industry, dildos have seen a veritable explosion of innovation. Where once there were only insertable phalluses in a couple of sizes and colors, we now have an absolutely massive selection of dongs.

Rebecca Weinberg ·
opinion

A Look at Three POS Scenarios Reflecting Three Stages of Retail Growth

Leading a small-to-midsize adult retail business is exhilarating, yet daunting. Among the gazillion decisions you have to make, choosing the right point-of-sale (POS) system is one of the biggies. Whether you’re just setting up shop or expanding your store footprint, your POS system is the functional backbone of your operations.

Sean Quinn ·
profile

WIA Profile: Blanca Estrada-Gonzalez

Blanca Estrada-Gonzalez will be the first to tell you that she “drops panties for a living,” and she wouldn’t have it any other way. Though Magic Silk’s star saleswoman once aspired to become a medical doctor, the universe had other plans — and those plans involved jock straps, lacy undies and see-through bedroom wear for all.

Women In Adult ·
profile

N69 Founder Kamila Hrecka Brings Sex Ed, Products to the Polish Market

Come for the Catholic cathedrals, stay for the world-class pleasure expertise! While that may not be an official slogan, there is no denying that modern retail boutique N69 is adding a touch of intimate class to the Polish adult products market.

Colleen Godin ·
profile

Canadian Sexual Wellness Brands Nobü, BodiSpa Reveal Goals for Growth

Today’s most beloved pleasure products often blend the adult and mainstream worlds, marketing their sensual designs in boxes that won’t deter vanilla shoppers — or mainstream retail buyers. Canadian sister brands BodiSpa and Nobü aim to embody this vision, bringing adult fantasies to even the shyest of consumers.

Colleen Godin ·
opinion

How Gen Z Is Reshaping Pleasure Product Marketing

Gen Z is breaking the customer funnel, and it’s exactly what we need. In the past, figuring out customers’ purchasing habits, both in-store and digital, was relatively straightforward. But Gen Z’s priorities are completely different from those of their predecessors, and so are their shopping habits.

Naima Karp ·
opinion

A Look at the Serious Business of Novelties in Retail

Adult retailers put a lot of thought into the products they carry. They want to offer customers high-quality sex toys with the latest technology and features, plus a robust selection of condoms and lubricants — all at competitive prices.

Rebecca Weinberg ·
opinion

Retailer Online Engagement Strategies for Pride Month

Pride month is more than a celebration; it is a platform for advocacy, inclusivity and community empowerment. As we celebrate Pride month in June, therefore, it is essential for the pleasure industry to engage with the queer community by embracing thoughtful digital marketing initiatives that resonate with LGBTQ+ audiences.

Verna Meng ·
opinion

A Deep Dive Into 'Shallowing' Sex Toys

The term “Shallowing” refers to engaging only in shallow penetration of the vagina, and/or stimulating the vaginal opening and the few centimeters inside of it, rather than deeper penetration and trying to stimulate the G-spot or A-spot.

Carly S. ·
opinion

Which Tech Should Retail Businesses Consider Outsourcing?

Since technology is the backbone of almost any retail business nowadays, one of the biggest challenges adult retailers encounter is making sure they have the right technology stack and staff needed to support growth.

Sean Quinn ·
Show More