opinion

Analyzing The XBIZ Award Nominations

It seems every year, as soon as the XBIZ Award Nominations are announced the reactions bubble up on message-boards from people who only take a cursory glance at the companies being named or only look for specific people they already know. Then a few start claiming the process isn't impartial, others try to capitalize by putting the spotlight on their own company and very few webmasters manage to make real use of the important information that can be located if you look a little deeper at the list.

Nominees must be recommended by industry insiders first, and then those companies who have gotten enough credible recommendations are sorted by expert XBIZ staff to create the final nominees list for the year. When I look a the list, the first two things I look for are longevity or new names.

In an era where payouts are inconsistent, affiliate programs are closing and affiliates are looking for safe places to send their traffic - finding companies that get nominated or win awards year in and year out makes good sense. No, it may not be a guarantee that these companies will all still be here paying on time every time in 2012 or 2013, but in a world without guarantees, kind words from friends in the industry backed by the research of staff at XBIZ is a good place to start.

Perennial favorites like PIMPROLL, Hustler, TopBucks and Gamma Entertainment are all on the list again. With PIMPROLL announcing earlier this year that they surpassed the 400 weeks of consecutive payouts milestone (more than 7 full years), Gamma announcing it has made big new deals with hot companies like BlazingBucks and TopBucks at the forefront of many industry initiatives regarding content protection and expansion into new markets - it's no wonder these companies earned nominations and it makes perfect sense that if you plan to trust your joins with anyone in 2011 these companies are some of the most stable 'blue chip' sponsors worth considering.

When looking at some of the new names on the list, other important information can be gleaned from the nominees mentioned. For example, Linkspun has earned its first nomination and is a company founded in 2010. Linkspun was born out of the dysfunction that befell the thunderball link trading system of the past. With a sleek interface, hundreds of active webmasters and more than 200,000 completed link trades, Jdoughts has built his new site into one of the most significant SEO tools ever created for adult companies and individuals. On top of all that, the entire system is free for your use thanks to generous sponsors and very discreet advertising. If you haven't checked out linkspun and you own a website, you can thank XBIZ for highlighting this amazing new tool for you.

In the highly competitive Solo Girl and Pornstar Affiliate market categories companies come and go each year, but this year there are a few worth giving some additional attention. For starters, Latin Teen Cash is nominated again this year for an award, which is their third time up for the honor, while their spin-off program Pacino Cash has also earned a nomination as well. That goes to show you that during the difficult and exciting period of expansion during 2010, Kellie and her crew have managed to maintain the high standards of their original program while also producing top quality sites and marketing materials for their new brand as well. Not an easy task and one that shows you Pacino Network is clearly taking a long term approach to creating sites worthy of your affiliate traffic.

The other Pornstar program that stands out is BlazingBucks, with a lengthy track-record of top quality management in a clearly defined niche, the recent news that they are teaming up with adult industry giant Gamma Entertainment demonstrates their desire to take things to a whole new level. The deal makes terrific sense for anyone knowledgeable about the strengths of each enterprise, putting Gamma's global reach behind the award nominated niche content and personal touch BlazingBucks has mastered is enough to have smart webmasters looking for new ways to push traffic their way.

These highlights are just a short sample of the information that can be found in an extensive nominations list. The awards will be won and the winners will get most of the attention, but I tend to focus every year on the names of nominated companies much more than who won. After all, if you are in this business to earn money rather than win a trophy, the results of an industry-wide opinion poll like the XBIZ Award Nominations is very valuable data for you to sift through.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Eight Steps to Fast-Track AI Site Approval for Processing

Artificial intelligence is a hot topic these days. AI technology is speeding up the way we do business across all industries and offers numerous benefits, from automating processes to increasing efficiency and scalability.

Cathy Beardsley ·
profile

Dennis DeSantis on Building a Blockbuster Career in Adult Retail

The adult industry and the mainstream Hollywood scene often intersect, and few executives are more familiar with that crossover than Dennis DeSantis.

Ariana Rodriguez ·
opinion

How to Secure High-Risk Transactions With Network Tokenization

Ensuring the security of data as it moves through digital channels is the foundation of safe transactions, and crucial for your success. If your business can’t secure transactions, you’re exposed to myriad processing traumas.

Jonathan Corona ·
profile

'Pleasure Professionals Place' Facebook Group Marks 5 Years of Fostering Connections

Where can you find the pleasure industry’s most tantalizing, trending and relevant conversational banter? For once, we’re not talking about a trade show after-party!

Colleen Godin ·
opinion

How Cannabis Culture Is Reshaping Sexual Wellness, Pleasure

April is a month of celebration: Lovers Day, Earth Day… and 4/20. Once a subculture symbol, “420” has evolved into a movement that bridges cannabis advocacy, wellness and an increasingly vital discussion around sexual health and pleasure.

Ian Kulp ·
profile

Lea Lexis On Challenging the Porn Status Quo

Lea Lexis doesn’t just aim to make movies — she wants to craft experiences. Bending the rules of what’s possible in moviemaking with the precision of a true auteur, the performer-turned-Brazzers producer has helped shape some of the industry’s most striking and boundary-pushing productions.

Jackie Backman ·
profile

WIA Profile: Holly Corbella

Even during last year’s retail slump, the adult home party business continued to rock and roll — at least in New Jersey. Just ask Holly Corbella. Based in the Garden State, Corbella is the founder, CEO and lead party planner for Parties by Bellas, an intimate, in-home sex toy event company focusing on creating budget-friendly home parties for women on the East Coast.

Women In Adult ·
profile

Thor Johnson: Hard Hat Hustle to Fav Male Creator

Thor Johnson never expected to become one of the biggest names in adult entertainment — he just hit “upload” and let fate take the wheel. What started as a private video for his girlfriend turned into an unexpected career after it went viral, leading to his dismissal from a grueling oil field job and a crash course in the power of online adult content.

Jackie Backman ·
opinion

Balancing Sex Work and Personal Intimacy

As we all know, the adult industry is built around sex. For many people, sex is the all-gratifying expression of deep desire. It can bring both fantastic pleasure during the act and much-needed tranquility when basking in the afterglow — or at least, that is the general idea.

Zariah Aura ·
profile

Friday Bae Founder Benoit Palix Discusses Brand's Gen Z Focus

French sexual wellness brand Friday Bae is aiming to disrupt the market with its genderfluid, inclusive pleasure products. With bright pops of color for Gen Z and millennials to swoon over, Friday Bae is merging creativity and education for fans, dubbed the “Bae Squad.”

Namma Karp ·
Show More