Sportsheets has announced a nationwide promotional campaign inspired by the breakout popularity of the literary trilogy "Fifty Shades of Grey" and the impact the BDSM-based erotic novel has had on adult product sales.
Sportsheets will be showcasing its three-time XBIZ Award-nominated Sex & Mischief collection at XBIZ Retail 2012, where the company also has signed on as a Gold Sponsor.
Full line distributor SLS Specialty has picked up the fully merchandised Sex & Mischief (S&M) collection by Sportsheets, and is offering complete Plan-o-Gram programs and product bundles to promote the line.
Sportsheets unveiled four new lines at the last ANME Show, which were named “the hit of the 2011 ANME Show” by many industry insiders, the company says.
