XR Brands

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opinion

A Look at the Ever-Expanding World of Anal Toys

Did you know that some of the oldest pieces of art on earth depict anal sex? It’s true! While this may surprise a lot of people, for those of us in adult retail, it confirms something we already suspected: people have always been curious about putting things in their butts.

Rebecca Weinberg ·

XR Brands Expands 'Zeus Electrosex' Collection With 3 New Products

XR Brands has expanded its Zeus Electrosex line of electrostim products with the E-stim Spiked Paddle, E-stim Baton and E-stim Crop.

XR Brands Debuts 'Boner Briefs' Penis Panties

XR Brands has debuted its new Boner Briefs penis panties, from its Master Series line of BDSM products.

XR Brands Unveils 'Bucking Saddle' Sex Machine

XR Brands has introduced its new 10X Thrusting & 10X Vibrating Saddle Sex Machine, from its Lovebotz line.

XR Brands Hires Lori Scott as Director of Business Development

XR Brands has appointed industry veteran Lori Scott as the company’s new Director of Business Development.

opinion

How to Introduce Adult Retail Shoppers to Fantasy Role-Play

From shibari to electrostimulation to impact play and more, today’s intrepid sexual explorers are always looking for something new, sexy and fun to try in the bedroom. It’s no surprise, then, that role-play is on many folks’ to-do lists.

Rebecca Weinberg ·

XR Brands Launches Retail Display Contest for 'Creature Cocks' Line

XR Brands has launched a new retail display contest for its Creature Cocks line of fantasy creature-themed dildos.

XR Brands Debuts Floor Display for 'Bang' Collection

XR Brands is now shipping a new floor display that comes with an assortment of 21 products from the Bang collection.

XR Brands Offers Expert In-Store Training in Kink, BDSM Products

XR Brands is offering kink and BDSM in-store training sessions led by the company's brand ambassadors Josh Ortiz and Elizabeth Porter-Smith.

XR Brands Hires Industry Vet Heather McNeely as Senior Sales Exec

XR Brands has tapped industry veteran Heather McNeely for the role of senior sales executive.

opinion

Electrostimulation Tips to Normalize Exploration, Boost Product Sales

Electrostimulation has come a long way in the BDSM world, yet it’s still often considered a taboo kink that only sadists and masochists can enjoy. That’s because most shoppers — and likely retail staff, too — are simply unfamiliar with its pleasure powers.

Rebecca Weinberg ·

XR Brands Unveils 2-Foot-Tall 'Moby' Dildo

XR Brands has debuts its two-foot-tall Moby giant dildo, the latest addition to the company's Master Cock line.

opinion

How to Introduce Shoppers to Shibari

As consumers’ curiosity about BDSM continues to grow, driving them to explore this kink more and more deeply, we are seeing demand for gear specific to particular activities. The market for rope play has been expanding — particularly due to interest in shibari.

Rebecca Weinberg ·

XR Brands Debuts 'Zeus E-Stim Pro G-Spot Panty Vibe'

XR Brands has expanded its Zeus Electrosex line with the G-Spot Panty Vibe With Remote Control, from the E-Stim Pro collection of electro-stimulation products.

XR Brands Adds New 'Prisms' Glass Vibes

XR Brands has expanded its borosilicate glass Prisms line with four new vibrators.

XR Brands Debuts 'Pussy Panties'

XR Brands has added Pussy Panties to its Master Series collection of advanced fetish and BDSM gear.

opinion

How to Show Shoppers the Many Uses of Sex Position Aids

Odds are your shoppers have gotten good at finding the vibrators, strokers, lubricants and condoms they need. Over the last five years, these items have received incredible amounts of media attention, which has helped normalize their purchase and use.

Rebecca Weinberg ·

XR Brands Expands 'Creature Cocks' Collection

XR Brands has added eight new items to its Creature Cocks collection of pleasure products.

profile

Family Keeps the Kink, Commerce Coming Behind the Scenes at XR Brands

As company founder and CEO at kink- and BDSM-focused manufacturer XR Brands, Ari Suss has built his one-room-office ecommerce outfit in Maryland into a national household name in pleasure products.

Colleen Godin ·