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Articles by Morgan Panzino

opinion

The Basics of Selling BDSM

BDSM officially hit the mainstream when “Fifty Shades of Grey” was unleashed on the masses, and the trend has been picking up steam ever since.

Morgan Panzino ·
opinion

Finding the Right Toys for Safe, Fun Shower Sex

How many people actually have sex in the shower? It’s so slippery! If you take too long, the water runs cold. And besides, how fun can it be with none of your sex essentials nearby?

Morgan Panzino ·
opinion

How to Encourage Staff to Get Personal, Ask Questions About Butt Stuff

Anal toys are one type of insertable anyone can use, regardless of gender, which is why it’s one of the fastest-growing product categories to date. There’s so much variety and selection — and so little accurate understanding of anal play — that customers need extra guidance while they shop.

Morgan Panzino ·
opinion

Sex Toy Tech Evolution Redefines ‘Luxury’ Category

Interest in luxury items is at an all-time high and has been for years. Manufacturers and retailers alike have successfully capitalized on this trend since its inception, and we at SexToyDistributing.com have noticed a shift in what typically defines something as “high end.”

Morgan Panzino ·
opinion

The Benefits of Silicone and Why It’s Here to Stay

Over the last decade, the types of sex toys being manufactured have changed drastically. One of the most noticeable changes has been the shift from using cheaper, lower-quality materials to higher-end materials like silicone.

Morgan Panzino ·
opinion

The Lure of Big-Ticket Items During Couples’ Retail Season

St. Valentine’s Day is all about romance, sex and (obvs) sex toys, and it’s the ideal time of year for shoppers to consider big-ticket items and out-of-the-box products marketed for better, next-level sex.

Morgan Panzino ·
trends

Tips for Navigating Private Label Pleasure Products

Private labeling adult products is a great way to take your brand to the next level. It’s also an easy way to sell tangible, semi-exclusive products without having to manufacture something on your own.

Morgan Panzino ·
opinion

Retailers Boost Sex Factor to Increase Halloween Costume, Toy Sales

It’s no secret that Halloween season is one of the largest retail events of the year, and adult stores of all sizes enjoy measurable upticks in sales as the summer ends and Halloween fans start brainstorming.

Morgan Panzino ·
opinion

Communication Can Bolster Your Brand in Underserved Markets

Whether you exclusively deal with niche products or stock just a few, it’s essential to pay careful attention to specialty markets in order to stay competitive at every point in the supply chain.

Morgan Panzino ·
opinion

Essentials of Exclusivity: How to Get, Keep Exclusive Distribution

Scoring exclusive distributorship of a popular brand is more than a business milestone. First and foremost, it’s a relationship — and relationships take work.

Morgan Panzino ·
opinion

Retailers Gear Up for Pride Month

June is Pride month and it’s just around the corner. It’s also the perfect opportunity to bring in new customers — if you support and merchandise the holiday right.

Morgan Panzino ·